A rapidly expanding delivery technology company backed by Rio Ferdinand has bolstered its leadership team with two senior appointments, positioning itself for major growth in the same-day ecommerce market.
Industry veteran Ryan Short has joined DeliveryApp as Chief Operating Officer (COO) to oversee operational scaling and drive the company’s same-day delivery strategy. With a track record of optimizing supply chains and streamlining logistics at companies like The Modern Milkman and Boohoo Group Plc, Short brings extensive expertise in navigating high-growth environments. His leadership at The Modern Milkman helped enhance efficiency during a crucial expansion phase, while at Boohoo, he played a key role in implementing innovative logistics solutions that supported the company’s rapid market penetration.
In his new role, Short will spearhead efforts to enhance the firm’s delivery infrastructure, ensuring retailers can access fast, reliable, and cost-effective solutions to meet consumer demand. “Same-day delivery is becoming an essential component of ecommerce success, and I’m excited to help drive innovation in this space,” Short said.
Meanwhile, the company has appointed Alex Vassiliev as Chief Business Development Officer, tasked with accelerating strategic partnerships and market expansion. Vassiliev has a strong background in global ecommerce and cross-border trade, having previously held key positions at Alibaba, JD.com, Yandex, and FJX Group. His experience in launching international marketplace platforms and forging large-scale business collaborations makes him a valuable addition to the team.
At his new post, Vassiliev will focus on developing strategic alliances and scaling the company’s technology-driven delivery network, which supports a vast ecosystem of independent drivers and local distribution hubs. “We’re redefining how goods are delivered, and I look forward to building partnerships that enhance efficiency and create value for retailers and their customers,” he commented.
These appointments come as the company continues to revolutionize the delivery sector with cutting-edge technology, a robust driver network, and a focus on sustainability. By leveraging hyperlocal micro hubs and an agile logistics model, the firm is setting new benchmarks in the on-demand delivery space.
The company’s CEO welcomed the new leadership team, stating: “Ryan and Alex bring invaluable experience in scaling operations and driving strategic growth. With their expertise, we’re well-positioned to lead the charge in same-day delivery innovation, ensuring businesses can meet the ever-evolving needs of modern consumers.”
Source: Prolific North
